2021 was a massive year for the German National Hockey team. With both the European Championships and the Olympics being played within the same summer, the Deutsche Hockey Bund (DHB), in partnership with Clubhouse Hockey, enlisted the services of Sporta Media to take their social media output to the next level in order to maximise the increased exposure the competitions would bring to the sport.
We designed and produced a set of social media templates for team line ups, goalscorers, score updates and results, and edited them in game for the use of the DHB’s social media team. As well as this, we edited match footage and photography to create a series of innovative pieces of video content. With limited access to video footage during the Olympics, we had to think of creative ways to produce engaging video content with just photography (see an example of our work below).